According to Dorinsight’s technology research results, the average frequency of. smartphone usage has increased over the last 2.5 years in Turkey.. In this research, the relationship between.
Professor Dawar’s research examines market-based sources of competitive advantage. His publications in these areas have appeared in the Harvard Business Review, Journal of Marketing Research, Journal of Marketing, M.I.T. Sloan Management Review, and many.
This paper reports on research undertaken to ascertain the existence of connections between the three concepts: nostalgia, self-concept and branding. The product category of automobile was selected, not only because of the conspicuous nature of this sectors consumption (everybody can see the choice you have made) and its reflection of the.
